Post Doctoral Scholar
Office: Green Hall 303
BACKGROUND
Brady is a postdoctoral scholar in the Brain Bridge Lab interested in how we can improve memory in everyday life through encoding techniques and the creation of highly memorable stimuli.
He received his PhD in Cognitive Neuroscience at the University of Waterloo where he studied how creating drawings, performing hand movements, and speaking aloud can all improve later memory. His dissertation work focused on how symbols of all kinds (e.g., $) are stored and retrieved from memory, discovering that they are often better remembered than their word counterparts (e.g., dollar).
RESEARCH INTEREST
Brady is currently focused on characterizing the determinants of intrinsic memorability of visual content. He uses large-scale behavioural studies combined with modern neuroimaging techniques to outline the cognitive and neural mechanisms supporting symbol memory. His goal is to ultimately design more effective symbols for use all around the world.